Mattel, Inc. announces the launch of a dynamic, unprecedented partnership between the Barbie brand and French luxury fashion label, Balmain. Developed as a celebration of both Barbie and Balmain’s combined impact on fashion and greater culture, the two brands are launching a new global ready-to-wear … more

Together with Prada we are returning to introduce a new chapter of our ongoing collaborative partnership – blending Prada’s expert craftsmanship with our lineage of sportswear innovation. Today, both brands are pursuing shared commitments to crucial sustainability goals while celebrating two timeless … more

Perpetuating the dialogue initiated between Kim Jones and Kenny Scharf* for the Dior Fall 2021 men’s show, the House is unveiling, via a licensing agent Artestar, an exclusive capsule for the Lunar New Year. In tribute to the Chinese zodiac sign to be celebrated in 2022 – the Water Tiger – the … more

JAKKS Pacific, Inc. today announced a partnership with Sega of America, Inc. for the upcoming animated Sonic the Hedgehog series, Sonic Prime, maintaining JAKKS as one of the franchise’s global merchandise partners. Under this partnership, JAKKS will produce action figures, playsets, vehicles, plush and … more

Brainbase, the venture-backed company helping licensing teams optimize their partnerships from contract to revenue, and Nissan Motor Corporation, one of the world’s most innovative and largest, global full-line vehicle manufacturers, today announced a partnership whereby Nissan will unify their global … more

In anticipation of the Cobra Kai fourth season release on December 31, Sony Pictures Consumer Products (SPCP) announces a significant expansion to the Cobra Kai consumer products program so fans around the world can start prepping for their Cobra Kai watch parties. Boasting apparel, accessories … more

Italy’s leading content powerhouse, Rainbow Group, has inked an exclusive agreement with the UK’s leading free-to-air pre-school channel, CBeebies, to broadcast its new CGI animated series Pinocchio and Friends from early 2022. The world’s most famous wooden puppet is back and already enjoying … more

Young fashion chain belonging to the Inditex group, Pull&Bear, has signed a Direct-to-Retail agreement with DeAPlaneta Entertainment for the global launch of The Smurfs collection, featuring the iconic little blue characters loved by several generations. This men´s collection includes colourful T-shirts, … more

Masha and Bear, the successful animated series produced by Animaccord Studio and represented in Italy by Maurizio Distefano Licensing has given fans a new special episode to express their appreciation to viewers around the world and celebrate 100 billion views on YouTube. It was, in fact, released … more

Toho International, Inc., and in partnership with BOOM! Studios and Hasbro, announces an all-new five-issue comic book event, Godzilla Vs. The Mighty Morphin Power Rangers, bringing together two titanic franchises for the first time! Launching in March 2022, this monthly miniseries will be a collaboration … more

Inter Parfums, Inc. today announced that through its newly created subsidiary Interparfums Italia, it has entered into a 10-year exclusive global licensing agreement with Emanuel Ungaro for the creation, development and distribution of fragrances and fragrance-related products, under the Emanuel Ungaro … more

Azerion, the digital entertainment and media platform behind the popular online games Habbo and Hotel Hideaway, is welcoming the Teletubbies to the metaverse in celebration of the brand’s upcoming 25th anniversary in 2022. Under a new partnership with WildBrain, owner of the Teletubbies and a … more

A joint collaboration between global rock titans KISS and award-winning beverage producers Brands For Fans, the KISS Rum Kollection portfolio now has its fourth and most exclusive member, KISS Monstrum Ultra Premium Rum. To capture the desired quality of this limited edition creation, the search for … more

Global Top 10: December 6 – December 12, 2021; Films (English) weeks in Top 10 hours viewed: The Unforgivable - 185,860,000; Red Notice - 518,010,000; Back to the Outback - 116,170,000; The Power of the Dog - 213,280,000; Single All The Way - 211,140,000; A Boy Called Christmas - 310,750,000 … more

Age of Learning, Inc., leading education technology innovator and creator of the widely popular ABCmouse online learning program, today announced it has named Licensing Street as its North American licensing agent for ABCmouse. The partnership will extend ABCmouse learning experiences through … more

As the world of retail, and the world at large, undergo seismic shifts in the way consumers connect and engage, there has never been a more important time for brands to build a direct relationship with their consumers. To that end, The Wildflower Group is proud to formally introduce its eCommerce Division … more

Asmodee Entertainment are pleased to announce an agreement with publisher ABLAZE to produce a graphic novel based on Spot It!, the award-winning visual perception game from Asmodee’s Zygomatic games studio. Spot It! (known as Dobble outside North America) is a gaming phenomenon and worldwide … more

WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has grown its prestigious roster of high-profile football club brands in MENA, signing representation for globally recognised clubs FC Bayern München and Paris Saint-Germain FC, which is managed by Fanatics, a … more

Dr. Seuss Enterprises, a leading global children’s entertainment company, has announced today the expansion of its licensing portfolio in Canada, focusing on some of their most beloved properties within a variety of categories including accessories, home and kitchen decor, food, games, puzzles and more … more

The world’s most iconic backpack brand meets surely the most iconic rock band ever to light up the stage. Literally. “Inspired by the world of rock” this Eastpak collaboration with rock legends Kiss provides a fitting tribute to the band that changed the music world forever. The collection launched this week … more