Spin Master announced a collaboration with Disney as the North American toy licensee for the new animated Disney Junior series, “Firebuds”. Spin Master will develop an innovative toy line that will include figures, vehicles, playsets and more, with an anticipated launch in Summer 2023 … more

Rose Marketing UK, leading licensed product brand developers and distributors have launched a new Chupa Chups freeze pop in UK and France this summer, with other European markets to follow shortly. The range is inspired by the brand’s popular flavours: strawberry, cola, apple and orange … more

Hello Kitty and Friends are embarking on a new journey, this time through an NFT experience Powered by RECUR. This follows the announcement of a partnership between RECUR and Sanrio, the global lifestyle brand best known for pop icon Hello Kitty, in November of 2021 … more

Footwear company Ground Up International is launching an all-new sneaker with Universal Brand Development and Kids Foot Locker, available in toddler and youth sizing. Take a walk with Illumination’s beloved Minions, Stuart and Mel, from the world’s most successful animated franchise, Despicable Me … more

UFCÒ, the world’s premier mixed martial arts organization, announced today that it is collaborating with Amazon Merch on Demand to offer a new selection of fan gear products featuring a broad array of original designs. The expanded selection, now available for purchase in Amazon stores in the US, features … more

Today, adidas unveils the first of two drops with South African luxury designer, Thebe Magugu. The debut collection for women features the celebratory and joyful artwork of a woman dancing, designed in collaboration with artist Phathu Nembilwi, and influenced by Thebe’s mother, aunt and grandmother, and … more

Mondo TV Group, one of the largest European producers and distributors of animated content, and a licensing agent for many major international brands, has announced that it has awarded a licence for the character brand and international phenomenon Gorjuss on behalf of brand owner … more

The award-winning environmentally themed hit animated kids’ show MeteoHeroes premiered in North America on the 22nd of April with an Earth Day Special on PBS as result of a new partnership involving family entertainment maverick Kenn Viselman and his itsy bitsy Entertainment … more

Major lifestyle and motoring brand Motul has announced a partnership with Depancel, the celebrated watchmaking brand whose timepieces are inspired by the automotive world, for the Pista 24 Motul Edition, a feature-rich motor-sport-themed watch. The deal was brokered by the French office of ASPIRE by … more

Tom’s signature style of acerbic wit and riotous storytelling went down a storm with guests at last year’s return to the Grosvenor House Hotel for the licensing industry’s big night. “Good things are worth repeating and as Tom went down such a storm with us all at last year’s awards event that we are delighted … more

Graphic design and illustration brand, Snowtap, has signed a deal with leading stationery and gift licensee, Blueprint Collections, to create a range of social stationery and gifts to launch in spring 2023. The news comes shortly after Snowtap was shortlisted for the prestigious Henries 2022 greeting card … more

The two definitely have one thing in common: both legends are turning 50 in 2022 and want to celebrate together with numerous collaborations, TV & online appearances and advertising campaigns. The celebration has started: When: 17th June 2022; Where: Europa-Park adventure resort in Rust .... more

The two best friends Little Tiger and Little Bear have learned that friendship, trust and solidarity are the most beautiful feelings in the world, and so they experience their adventures together. Right in time for the hot season, the new Janosch styleguide Summer Time was released at the beginning of July … more

Wednesday September 7th, 2022 at 11 am to 12.30 pm (CEST). This virtual event is reserved exclusively to B2B partners: licensees and future licensees. We kindly ask you to confirm your participation until Sunday July 31st, 2022. After your confirmation you will receive a link for the virtual event … more

Specialist apparel licensee, Poetic Brands, has partnered with ASOS once again to design and manufacture a 38-piece collection of apparel inspired by the pop-culture entertainment franchise, Pokémon. Featuring a wide variety of clothing, including tees, dresses, hoodies, knitwear, denim shorts, a denim … more

The Frida Kahlo licensing program continues to grow and Art Ask Agency are pleased to announce the new collaboration with Thalia Bücher GmbH, the key cultural retailer and book store in Germany, for a retailer specific range of home, gift and stationery items through their expansive physical and online … more

To begin with, the show—which runs Thursday through Sunday—will see the first fruits of the mergers of Discovery and AT&T’s WarnerMedia and of Viacom and CBS. The streaming business, once dominated by Netflix, has a new group of competitors ranging from Disney Plus and HBOMax to Peacock and … more

Discovery Channel, a member of the Warner Bros. Discovery family of brands, is diving deep into Shark Week 2022 with merchandising partners. Airing Sunday, July 24 at 8:00PM ET/PT through Sunday, July 31 on Discovery Channel and discovery+ with an exciting lineup of 25 adrenaline-inducing … more

The Hot Wheels Looney Tunes Expansion includes 5 new vehicles: Bugs Bunny, Daffy Duck, Wile E. Coyote, Road Runner™ and Marvin the Martian, a fresh new environment, the Looney Tunes Adventure Park is divided into 4 areas, including the iconic desert set of Wile E. Coyote’s epic fails … more

Gap and De Rigo announced the launch of their first collection of Gap-branded eyewear through their partnership, delivering a versatile, high-quality line of sunglasses and optical wear for adults, juniors, and kids. Founded in San Francisco in 1969, Gap is a leading casual lifestyle brand in the U.S. offering … more