Flashdance, Top Gun, Star Trek, Garfield, and SpongeBob SquarePants are five of the iconic brands in the European licensing deal signed by Spread Group and Paramount Consumer Products. Sustainability is at the heart of this partnership. The Spread Group’s print-on-demand offering means an item is … more

Whateversmiles is an online art and handicraft platform that provides opportunities for artists and designers to develop new art and products with recognised intellectual properties. The platform is celebrating its 1st anniversary and hosts Garfield x Plastic Thing “GARFATTY BELLY LAUGHS” as … more

Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces the launch of A Blast From The Past capsule in partnership with ViacomCBS Consumer Products. Launched on June 3rd, the collection taps into TOMMY JEANS’s long history of pop culture collaborations, featuring iconic … more

Today, leading licensing agent Born Licensing launches its first-ever creative campaign targeting UK adland. In a unique mash-up, the firm is deploying a crack team of well-known characters to challenge the can’t-do attitude the industry has relating to the use of licensed characters in creative … more

ViacomCBS Consumer Products and Benetton Group have signed a global license agreement, valid from 2021 until the end of 2022, for the design, production and distribution of a first ever Garfield collection for the Undercolors of Benetton brand, based on the iconic feline … more

With a list that includes Angry Birds, Care Bears, Match Attax, Miraculous, Pikmi Pops, Shopkins, Treasure X, Sesame Street, Route 66, LIFE, Garfield and That’s not my…, would-be licensees can choose from hit games, books and films, classic and new TV shows, collectibles, cards and much more … more

Shopkins is the #1 fastest growing girls toy brand globally, featuring snack-sized collectable store items, each with little faces and unique creative names. The statistics surrounding this Moose Toys brand are staggering – UK revenue hit $125million in 2016 alone and the property is the biggest girls’ brand in … more

announces new licensing deals and partnerships surrounding Ice Age, the beloved #1 animated film franchise globally. Ice Age: Collision Course, the latest instalment, hit the big screen this summer along with 15 FCP promotional partners for EMEA including pan European campaigns from Pepsico for their… more

Shopkins are fun little characters that live and play in Shopville! There are hundreds to collect, including a few Ultra-Rare and Limited Edition characters. The statistics surrounding the brand are staggering – more than 600 million characters have been produced around the globe, over a billion views have … more

Shopkins are the cutest little characters that live in Shopville! There are hundreds to collect, including a few coveted, ultra-rare characters, and are sold inside adorable little bags and packs. The statistics surrounding the brand are staggering - more than 240 million characters have been sold, the … more

Sole has been promoted from her role as Creative Services Executive, a position she held for nearly two years. During that time she has helped Bulldog to build on its status as one of the industry’s leading licensing agencies, with a strong and diverse portfolio of properties, such as … more

Shopkins is the phenomenally successful collectible and holder of the girls’ category Toy of The Year Award and the BTHA’s Collectable Toy of the Year. There are 148 characters to collect in each series, which are sold inside adorable little shopping bags. Despite only having been on the market since … more

Bulldog Licensing has announced that Helena Mansell-Stopher will be joining the company as Retail Licensing Director. Helena’s reputation very much precedes her, having held senior positions at Hit, 4Kids, Marvel and most recently as UK Consumer Products Territory Lead at Mattel. During her career, she has … more

The UK licensing programme for Garfield continues to grow, with Bulldog Licensing signing up Roy Lowe and Sons for a new range of socks featuring the legendary cartoon cat. Garfield is an instantly recognisable figure thanks to the cartoon strip that was first introduced in 1978 and is now featured in over … more

The licensing agreement grants Wicked Cool worldwide rights to develop and market a comprehensive line of figures, plush, vehicles, play sets, role play and seasonal products based on the corpulent cat known as Garfield. Created by mastermind cartoonist, Jim Davis in 1978, Garfield is a humorous comic … more