Nickelodeon, the number-one entertainment brand for kids, and Breakthrough Entertainment debut the live-action, buddy-comedy series Max & Shred on Monday, Oct 6, at 7:30p.m. (ET/PT). The series chronicles the hilarious and unlikely friendship between Max Asher (Jonny Gray), a celebrity … more

This year’s KCAs featured a new design – dual stages, a 360 degree mosh pit, a slime fountain delivering winner envelopes and a slime river snaking throughout the venue. Kicking off the star-studded celebration was internet sensation Todrick Hall with a pop performance medley featuring … more

Nickelodeon Consumer Products, a division of Viacom International Media Networks (VIMN), announced today at Brand Licensing Europe that they have signed an agreement that will see Russian multi-media production, licensing, event and publishing organisation, Riki Group, exclusively represent ... more

With Brand Licensing Europe just around the corner, Nickelodeon Consumer Products International and Minnesota-based Starkey Labs have announced they are partnering on a pioneering hearing solutions deal. The license sees SpongeBob SquarePants, Dora the Explorer, Go Diego Go, and iCarly star... more

License2Brand is delighted to announce the licensing representation of Nickelodeon Consumer Products. Under the agreement, License2Brand will represent all Nickelodeon properties, including SpongeBob Squarepants, Dora the Explorer, iCarly, Victorious and all upcoming new properties such as ... more

MTV Networks Africa and Multichoice Africa have concluded a deal to bring family channel, Nickelodeon, to millions of new viewers in sub-Saharan Africa. Started on 23 August 2011, Nickelodeon is distributing 24 hours a day to an additional 36 countries in Central, East and West Africa on DStv channel ... more

FremantleMedia Enterprises (FME), the commercial and brand extension arm of FremantleMedia, today announced a fashion design contest as part of a comprehensive online marketing campaign for the Rebecca Bonbon brand with Stardoll, the online fashion game and world’s largest website for teen and ... more

FremantleMedia Enterprises (FME), the commercial and brand extension arm of FremantleMedia, today announced its key brands and objectives for the licensing industry’s biggest event of the year, Licensing International Expo 2011 in Las Vegas. The global FME licensing team will be representing Europe … more

MTV Networks International (MTVNI), owned by Viacom Inc (NYSE: VIA, VIA.B), has signed agreements which will see five international broadcasters air Nickelodeon’s hit live action show, Victorious. Announced today at MIP-TV by Steve Grieder, Executive Senior Vice President, International Programme … more

It’s time for girls to make their mark as Nickelodeon Consumer Products International signs deals across the product categories for its girls’ properties. In Germany, Kaufmann Neuheiten is set to launch Dora the Explorer and iCarly car accessories this summer. The deal, covering distribution in Germany … more

Mischievous yellow sea sponge SpongeBob SquarePants is set to liven up the feet of young fashionistas in Brazil following a deal between Nickelodeon Consumer Products International and Globaal Shoes. Launching for autumn/winter 2011/12, the trainers collection is inspired by music and urban … more

iCarly made her debut at the Nuremberg Toy Fair, courtesy of Nickelodeon Consumer Products Germany. The teen property took part in a special Toy Innovation press preview on the first day of the major toy trade exhibition via key licensees. iCarly video games from Activison and the new Playmates toy … more

Nickelodeon Consumer Products UK has signed two deals with major UK licensees on accessories and greetings for the world’s favourite yellow sponge, SpongeBob SquarePants. J Fox has signed the squishy character for a range of bags, including messenger and tote styles, plus wallets, purses and belts … more

In a strategic new move which signals a significant and newly aligned focus on the partworks industry, Nickelodeon Consumer Products (NCP) has announced a major new international partnership with Eaglemoss Publishing Group Ltd. This first-ever deal allows the Eaglemoss Group first option on all … more

Nickelodeon Consumer Products International (NCPI), a division of Viacom Inc (NYSE: VIA, VIA.B), has announced a brand new international partnership with Lea Furniture (La-Z-boy Greensboro Inc / American Drew & LEA Industries Division), the youth specialist in bedroom furniture. Following a successful … more

Nickelodeon Consumer Products (NCP), a division of Viacom Inc. (NYSE: VIA, VIA.B), and technology giant Hewlett-Packard have formed a new global partnership to offer consumers photo products featuring Nickelodeon properties in store. The announcement was made today at Brand Licensing … more

On the eve of major gaming event Gamescom in Cologne this month, Nickelodeon Consumer Products has signed off a raft of games deals for its properties with licensees 2K Play, THQ and Activision Publishing. 2K Play is following up Dora the Explorer’s Big Birthday Adventure, for Wii and … more

Nickelodeon Consumer Products has a signed range of international deals with partners in the healthcare and health and beauty sectors. In Latin America, NCP has signed a number of partnerships on its classic animations in the healthcare markets including with major brands Colgate and Listerine for … more

A wave of outdoor and summer deals has been inked by Nickelodeon & Viacom Consumer Products for the southern and northern hemispheres across the animation portfolio, with the focus on young children. For Germany, Austria and Switzerland, long-term licensing partner Simba Toys has signed a deal … more

Ad Sales: MTV Networks International today confirmed the 2010 date for its hit Summer concert, 'Isle of MTV Malta Special' for 30th June. The free open air concert will take place in the spectacular Il Fosos Square in Floriana on the beautiful island of Malta in front of 50,000 people. Now in its 4th … more