Hasbro launched the first publishing lineup from “Learn with Peppa” – a new worldwide brand extension that builds on Peppa Pig’s natural alignment with learning and brings the power and fun of Peppa Pig to early years development. With help from early years specialists, the … more

Bamboo bamboo, the UK brand known amongst parents for its premium sustainable tableware, has teamed up with Hasbro, a global branded entertainment leader, to launch the first range of Limited Edition Peppa Pig children’s tableware. Parents will already be familiar with bamboo bamboo’s … more

Today Reebok announces its third Reebok x Peppa Pig kids-only collection based on the popular preschool brand from Hasbro, Inc., a global branded entertainment leader. This comes on the heels of the first two previous Reebok x Peppa Pig collections that debuted in 2021. This Reebok x Peppa Pig … more

This summer, Hasbro, Inc.’s Peppa Pig is making waves with a major retail and brand marketing initiative to mark United Nations’ World Oceans Day, which launched on 8th June. The initiative brings together high-profile ecological, educational, and retail partners including Cleaner Seas Project, Twinkl, and … more

Hasbro, Inc., a global toy and entertainment company, announced “Learn with Peppa” – a major new brand extension to help promote early years learning. Towards the end of 2022, the program will kick off with Hasbro’s in-house developed learning app. The offering will expand in January 2023 through … more

As the first of the major toy companies reporting financial this week, comments by Hasbro’s executives offer the first window into industry conditions as we get nearer to the all-important holiday selling season. Mattel and Jakks Pacific also are reporting earnings this week. Hasbro raised wholesale prices … more

To celebrate everyone’s favourite preschool show Peppa Pig, eOne, Hasbro’s global entertainment studio, has announced the brand-new album “Peppa’s Adventures: The Album” to release globally across digital streaming platforms on July 30th. Available in English-language format, the album consists of … more

Following the acquisition of eOne in 2019, Hasbro continues to consolidate its brand-licensing representation across EMEA. As a result, leading licensing agency WildBrain CPLG has been appointed, through an expansion of its partnership with Hasbro Consumer Products, to represent eOne brands … more

Hasbro is sharing details of its 10th anniversary celebrations for Peppa Pig in the U.S. which will mark a decade since the popular preschool show first aired on the Nick Jr. channel to American audiences in February 2011. Hasbro is honoring the brand milestone with a year-long pipeline of new content … more

Hasbro, Inc. announced today that Peppa Pig is jumping into Urban Outfitters with an all-new exclusive collection including vinyl, tech accessories, apparel and more. The collection will be available on www.urbanoutfitters.com and in stores starting this week. The exclusive line includes a bi-colored pink and … more

After working with WildBrain CPLG Benelux since January 1, 2020, Hasbro is expanding the licensing agency’s rights to include the iconic eOne brands, following the recent integration of Hasbro and eOne. “We are maximizing our local partnership with WildBrain CPLG Benelux and adding Peppa Pig … more

Disguise, Inc., today announced a renewal to its licensing agreement with Hasbro to design, market, manufacture and distribute Halloween costumes and costume accessories for an additional 3 years commencing in 2021. This includes power house brands such as Transformers, Power Rangers, My … more

Hasbro today proudly unveils a collaboration with Team GB in the UK that will see Peppa Pig join the British Olympic team as a special children’s ambassador to get kids excited for the summer Olympics in Tokyo – rescheduled from 2020 to 2021 – which is set to be one of the most watched sporting events of the … more

Entertainment One is gearing up for the much- anticipated debut of Ricky Zoom on Channel 5’s multiplatform pre-school brand, Milkshake! which is set to air episodes from series 1 daily from 20th April 2020. To crank up excitement around the show’s terrestrial launch in the UK… more

Entertainment One today shares details of new distribution deals and toy partners that will drive growth for its acclaimed portfolio of preschool properties as the licensor heads to Abrin Toy Fair in São Paulo, Brazil where they will be exhibiting from 8th-11th March 2020. eOne has appointed … more

Entertainment One proudly unveils details of My First Album, the first ever Peppa Pig music album which is set to make a splash from July 19th 2019 and available for pre order from June 14th. eOne will release the album in English-speaking territories including the UK, U.S. and Australia as part of the … more

Entertainment One today unveils plans to reach a global audience with ist Chinese New Year ‘Year of the Pig’ celebrations with two new episodes of Peppa Pig, which will be broadcast to viewers across multiple markets. The specials centre on Peppa and her friends and family celebrating … more

Following the recent announcement of a co-production between Entertainment One and Alibaba Pictures to produce a new Peppa Pig theatrical release for cinema audiences in China, eOne today unveils news of a retail partnership with Alibaba's B2C e-commerce platform Tmall, as the first … more

As the growth of Peppa Pig continues to build across the globe, Entertainment One (eOne) and Merlin Entertainments (Merlin) today proudly announce plans for the world’s first ever Peppa Pig World of Play. The standalone indoor attraction will bring to life eOne’s much-loved preschool television property … more

Entertainment One (eOne) today announces that HBO Europe has acquired its award-winning preschool animated shows, Peppa Pig and Ben & Holly’s Little Kingdom for its SVOD service HBO GO across Central Europe (CE). HBO Europe made available on HBO GO in the KIDS section … more