The German licensing market is always in motion and every year it remains exciting to find out about new properties and which existing licenses are brought back into the focus of the market. In 2017 the German licensing market is once more looking forward to some great new brands and licenses… more

Soon he completes his first draft of a space ship driven by canister, hairdryer and imagination. The world of his new little hero opens up to Nick and reveals a whole new galaxy. QPootle5 and his friends Oopsy, Stella, Eddi, Groobie, and Bud-D have countless adventures in the vastness of outer space … more

The year 2014 moves into its second half and promises to continue just as exciting as it began. New products hit the German market. After 24 years Depesche renounce their right to produce licensed Diddl Mouse items and return them to Diddl creator Thomas Goletz. What will become of … more

This year, for the second time, the Friday of the Frankfurt Book Fair (9-13 October 2013) will be devoted to the theme of licensing. On 11 October, between 11.00 am and 3.00 pm, the programme includes a presentation followed by a panel discussion, a soup-reception and a tour of the fair which ... more

From infants to senior citizens – licensed products appeal to everyone. More and more manufacturers rely on licensing to generate significant growth in sales and tap into new markets. We would like to provide you with a short outlook on new products and properties on the German market: … more

LIMA Germany is working at full capacity for the Licensing Market 2010 and the agenda is already promising: This year, presentations on the show floor will once more span the whole spectrum of licensing. Due to the significant number of exhibitors, the Licensing Market covers all areas of licensing and a well- … more

Why do people buy licensed articles? Do they just want to join the in-crowd or do they appreciate proven quality? Whatever it is, licensing still plays a major role these days and will certainly do so in the future. Have a look around – how many of the things you see actually are licensed products? Whether it is … more